Become a Partner
Be part of the Uncover Wonder story of the Drumheller Valley with a Travel Drumheller Partnership. Our story wouldn’t be complete without you, our valued partners, who through your businesses and experiences create a reason to live in and visit Drumheller.
Each year, Travel Drumheller inspires thousands of visitors to come to the valley through valuable digital and social marketing campaigns, driving additional business for our partners. Connect with the right audience, elevate your business story, and leverage high-yielding cooperative marketing tactics, including the Exploration Guide and the Travel Drumheller website, by becoming a Partner today!
Two Partnership options are available:
Business Partnership – This partnership level is for any business that operates through the peak summer season or year-round.
Event Partnership – This partnership is meant for event organizers and groups who produce only one event in the valley each year. It’s a way for smaller groups to share in the marketing benefits Travel Drumheller can provide and showcase more of the great experiences available in the Drumheller Valley.
HOW WE CAN SUPPORT YOU
Website Listing – We will ensure your business or organization is listed on our website once you submit the partner form. To make changes to your listing, email marketing@traveldrumheller.com.
Newsletters – Travel Drumheller has two monthly newsletters. One for visitors and the other for industry partners. There may be opportunities to highlight your business through either, so keep us up to date on what’s happening at your business so we can share it to the appropriate audience.
Cooperative Marketing Programs – Through the year, various marketing opportunities will be available for certain partners so let us know which programs you may be interested in. Note: there will be a cost to buy-in to each of these programs. Watch the Support & Advertising page and Industry Newsletter for details.
Promotion via Travel Drumheller Social Media Channels – We use Facebook, Instagram, Linked In, Tik Tok, and YouTube to share content about the Drumheller Valley. There may be opportunities to share information about our partners,
but also remember to tag Travel Drumheller to help us see your content.
Event Support – We may be able to provide event hosting support. To find out what we can do to help support and promote your event, please email marketing@traveldrumheller.com.
Tourism Development Fund – Travel Drumheller has funding available for events and product development in the Drumheller region. The program will provide seed funding for partners to start or expand events or projects so customers want to share their experience with others and return to the valley.
Please note: this program is currently on hold
Workshops, Training, and Networking – Level up your skills and knowledge by attending one (or several) of our workshops held throughout the year. 2026 features new Experience Development Training, Pricing and Packaging workshops, plus Networking Socials at partner locations.
WHAT WE DO
Build Awareness – Showcase Drumheller nationally and internationally as an iconic Canadian destination;
Inspire Visitation – Communicate compelling reasons for travelers to choose Drumheller and explore year round;
Support Industry – Provide tools, training, and collaborative opportunities for tourism operators;
Marketing Support – varied access to marketing advice, resources, and networks to expand your reach.
Drive Impact – Deliver measurable results through increased visitation, extended stays, and higher visitor spending;
Strengthen Community Pride – Elevate Drumheller’s reputation so residents feel proud of the place they call home.